Poblenou has gentrified significantly since the 2004 Forum and the 22@ tech district transformation, but remains 20-30% more affordable than the Eixample. The beachfront rambla area commands higher rents while the inland 22@ zone is still more affordable. Tech workers' salaries have driven up prices but the neighborhood retains genuine value. All figures in USD; 1 EUR is approximately 1.09 USD.